The Time Is Now to go from invisible to in-demand. For mission-driven consultants, coaches, and thought leaders, this newsletter brings weekly insights on marketing & strategy, leadership & mindset, and society & the future—so you can grow a business that fuels freedom, impact, and real change.
Before the big news
|
Dear Reader, As we approach the end of the year, I would like to wish you happy holidays and all the best for 2026! It may have been a while since we last exchanged here. However, I want to take a moment to thank you for being part of my world! Whether we have connected recently or a while ago, whether you have been a listener of my podcast, a user of my free tools (like the Quiz or Nina), a participant in my programs, a client, or a friend, I am truly grateful for your engagement with my work and for your trust. In the new year—if you are signed up for my newsletter—you will be receiving some exciting updates from me! What were the highlights of 2025 for you and your business? And what are you looking forward to in 2026? I look forward to hearing from you and staying in touch in the new year! Once again, all my best wishes to you, Amel PS: I only send my newsletter to those who gave explicit consent to receive it. If you’re not sure whether you’re subscribed to my newsletter, but would like to receive future updates and guidance to help you and your business go from invisible to in-demand, please click here! |
Amel Derragui
The Time Is Now to go from invisible to in-demand. For mission-driven consultants, coaches, and thought leaders, this newsletter brings weekly insights on marketing & strategy, leadership & mindset, and society & the future—so you can grow a business that fuels freedom, impact, and real change.
Dear Reader, A few days ago, something happened that made me think of you. I was invited to an event where we had to introduce ourselves in 30 to 45 seconds. By the end of my pitch, four women came up to ask about my services and book a call. And that’s when I thought, I need to share this with you, because this is something you can create too. If you had to describe what you do in 30 seconds, would your ideal clients immediately think: “That’s exactly me”? If not, it’s not that you’re not...
Hi Reader, Have you ever struggled to explain what you do in a way that feels clear and confident? Not because you lack experience. Not because you’re not good at what you do. But because your positioning still feels a little fuzzy. When your message isn’t clear, everything feels heavier than it should, and clients don’t buy… In this week’s podcast, you’ll hear a real-life example of how you can change that. Katie came to me with experience and passion as a personal trainer, but unclear...
Reader, I wonder if you would resonate with this, as I see this happen often. Brilliant, experienced solopreneurs who know they need a clearer niche… but keep hesitating choosing one. Maybe that’s you right now. Overthinking. Afraid of closing doors. Or frustrated because you tried before and it didn’t work. Here’s what I’ve learned, both from my own journey and from working with hundreds of solopreneurs: Not choosing feels safe. But it’s quietly leading you to burn out. When your niche isn’t...