Reader, I wonder if you would resonate with this, as I see this happen often. Brilliant, experienced solopreneurs who know they need a clearer niche… but keep hesitating choosing one. Maybe that’s you right now. Overthinking. Afraid of closing doors. Or frustrated because you tried before and it didn’t work. Here’s what I’ve learned, both from my own journey and from working with hundreds of solopreneurs: Not choosing feels safe. But it’s quietly leading you to burn out. When your niche isn’t...
16 days ago • 1 min read
Hi Reader! I see this all the time. Brilliant solopreneurs. Deep expertise. Powerful stories. And yet… hesitation. Not because they lack value. But because showing up feels risky, daunting, or exhausting. What if your struggle isn’t about strategy or energy at all, but about your beliefs about visibility? In my latest conversation with Katia, we explored the invisible “cages” that keep us small. The conditioning. The need for approval. The fear of judgment that quietly shapes how we show up...
about 1 month ago • 1 min read
Hi Reader, Lately, I’ve been noticing the same pattern—both in myself and in many conversations with solopreneurs. You’re still committed. You still care deeply about your work. And yet… deep down, you know something needs to shift. However, to figure it out, you must carve out space beyond the familiar routines and the constant hustle that have defined your business for years—regardless of whether they still serve you. This is what I talk about in the latest episode of The Time Is Now. I...
about 1 month ago • 1 min read
Dear Reader, There are moments when staying silent feels safer—especially when you’re a solopreneur or a leader who needs to be cautious with your visibility. When your name is your brand. When your income depends on trust. When speaking up feels like it could cost you clients, energy, or stability. Not because you don’t care—but because you don’t always feel you have the resources or the power to influence real change. Here’s the shift I’ve been holding onto lately: speaking up as a...
about 2 months ago • 1 min read
Hi Reader, I have some exciting news to share with you! But before, I have a question: Have you ever felt that tension between knowing you need to be more visible to grow your business… and feeling that the way you’re showing up just isn’t right anymore? That’s exactly where I found myself a little over a year ago. I had episodes ready. My business was growing. From the outside, everything was “great.” But continuing to show up just to stay visible and attract clients felt misaligned. At the...
2 months ago • 1 min read
Dear Reader, As we approach the end of the year, I would like to wish you happy holidays and all the best for 2026!May the new year bring you and your loved ones lots of joy, great energy, and many successes in all your endeavors. It may have been a while since we last exchanged here. However, I want to take a moment to thank you for being part of my world! Whether we have connected recently or a while ago, whether you have been a listener of my podcast, a user of my free tools (like the Quiz...
3 months ago • 1 min read
Reader, How much can you really say that you love selling? Selling can feel uncomfortable and icky. However, without mastering the art of selling, your business will not be sustainable. To become good at selling, you need to understand both the psychology of selling and the “sales cycle,” as well as the process required to help your clients determine if your offer is the right solution for them. This week, I will share with you my 3-step process for becoming great at selling during sales...
over 1 year ago • 1 min read
Reader, Are you using AI in your business to save time and scale? Or are you avoiding it out of concern for your privacy and the protection of your intellectual property? I invited Helen Todd on the podcast this week. She will share the fascinating story of how she managed to be one of the first entrepreneurs to create a digital clone of herself! And how she uses it safely and effectively in her business. We will also discuss the current state of this technology and how you can take advantage...
almost 2 years ago • 1 min read
Reader, As you know, defining your unique niche and positioning yourself as the go-to expert in that field is key to consistently attracting your ideal clients and growing your revenue. But have you ever heard that nagging voice in your head saying, "There is so much I still do not know! Who am I to call myself an expert?" If you are feeling uncomfortable calling yourself an expert, tune into this week’s episode. I'm going to break down exactly what qualifies as true expertise; debunk some...
almost 2 years ago • 1 min read